Driven by a lifelong love of film, I’ve spent the past 20 years in the post-production space, where editing is both my craft and creative outlet.
I view every project as a puzzle, and I thrive on piecing together the elements to create content that emotionally resonates with the viewer. Connecting brands and ideas with audiences in authentic and meaningful ways remains at the center of everything I do.
Having built a foundation at some of Chicago’s top independent post houses, I have gained a comprehensive understanding of how to approach projects from every angle. My experiences have taught me to always stay focused on the smallest details while keeping the bigger picture in mind.
After working across a range of video formats—broadcast, web, and social (to name a few) —I took on the new challenge: of partnering directly with the in-house brands under household giant Whirlpool. I’ve long been involved in growing post teams and refining workflows, but building one from the ground up was a challenge I eagerly embraced.
Working directly with brands has deepened my understanding of post-production workflows in both start-up and corporate environments. More importantly, it has taught me how to create impactful content that not only supports a brand’s goals, but also helps shape and amplify their unique voice.
When I’m not editing, you’ll find me designing furniture, cooking, playing tennis, and getting my hands dirty in the garden.
Let’s chat!
Dana